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Home › 2015 › June

Month: June 2015

How to Use Polls to Judge a Political Ad’s Value

By Gerrynic Posted on June 3, 2015 Posted in Uncategorized No Comments Tagged with attack ads, negative ads, Polling

American businessman John Wanamaker once said, “I know half the money I spend on advertising is wasted but I can never find out which half.” And it’s not just businesses which have this problem; political parties also have a hard …

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